Friday, July 25, 2014

Designer for the Day

Student by day, fashion designer by…night? Now you can be all thanks to Fendi. The fashion brand has just launched the super cool app, myBaguette—a place to design your own Fendi Baguette. Creative director, Sylvia Venturini Fendi gives users the artistic reigns to produce a custom design from start to finish. The app is like a blank canvas, equipped with paint colors, brushes, and even photo filters for those Instagram enthusiasts. Fendi’s free app, now available on Android and the Iphone, was released to pay homage to the iconic bag—and its many identities (from sequins to vivid fringe) since 1997. Once on the app, the fashion aficionado can upload their designs to the community gallery, where Fendi will claim one design as “Baguette of the Month.” Over the years, designers like Damien Hirst and Jeff Koons have placed their creative mark on the iconic handbag. Isn’t it time that you do the same?

Check it out here!

Written by Kelsey Starner

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